Just One More
Glasgow School of Art
This project used satirical cigarette packaging to explore addiction and the justifications behind “just one more.”
Framed as a social experiment, it examined how identity is performed through social smoking.
A short video with gritty, alternative visuals captured the concept’s ironic edge.
Researching alternative designers, such as David Carson and Neville Brody,
I improved my skills in motion graphics and typography choice to translate a physical artefact into a digital setting.
(The volunteers got to keep the packets)